Each season, the best-dressed men converge in Pitti Uomo – ‘the world's most important platform for men's clothing and accessory collections' – and our photographer, Rowben Lantion went to Florence to capture the street style in all its glory.
Rowben says, “I like to give the best possible experience for the audience when I shoot. I use the 5D Mk III, fixed with a 50mm f1.2 prime lens. When I need to get comfortably close and personal into small spaces, the Leica D-Lux (Typ 109) will finish the job quickly.”
It's all about democracy on the street and Rowben adds, “For street style, everyone has a front row seat. There’s no schedule and it doesn’t even have to be fashion week. In the words of one of the great pioneers in photography, Bill Cunningham ‘The best fashion show is definitely on the street. Always has been, and always will be'.”