Original Penguin SS18 Urges Us To Go Retro

22nd February 2018


Candid's Fashion Editor, Thomas Falkenstedt users us in to spring (and summer) with Original Penguin.

Despite many of us still considering warm temperatures as something utopian when we venture out to the chilly morning commute at 7:00am, fret not, spring and summer are coming. That is why we should be prepared and already starting to think about those warm, carefree days. For Original Penguin SS18, the upcoming season is as much about having something new to look forward to, as it is to have a nostalgic glance at the best of retro. 

To understand why Original Penguin SS18 is giving us a glimpse into the past, we must go back to the roots of how the brand came to be. It might have been scribbled down in a bit of a blur and we cannot guarantee the veracity of the story, but it is one of the American Dream. According to Original Penguin, an ambitious salesman named Abbot Pederson traveled to NYC on a sales trip for the Munsingwear brand back in 1955. With time to kill before a flight home, he decided to pop into a local bar for a few whiskeys. Those few whiskeys made him stumble into a taxidermist's shop where he, in his by now somewhat intoxicated state, found a drinking buddy in the form of a penguin whom Pederson named Pete.

One of the absolute key pieces for Original Penguin SS18 is without doubt the colour-blocked Cagoule jacket. Even the most forward-thinking cannot resist an occasional glance backwards at the 1970s, 1980s and 1990s all at once. This is particularly clear in the jacket department this SS18 and most of us have owned at least one colour-blocked item during one of these decades. 

A varsity jacket is a piece of classic Americana that can give casual outfits that cool collegiate feel, no matter if you have gone to college or not. This version from Original Penguin SS18 mimics the traditional letterman style. It has a semi-fitted cut and classic colour-blocked ribbed trims, plus a ‘V’ appliqué. Like the original style, it will only get better with age.

Read Ross Pollard's interview with Original Penguin's Director of Design, Adam Weir, here.
Follow Candid Magazine on Instagram, here.

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