There is just over a month to go until London Fashion Week Men’s (formerly London Collections: Men) and the team at Candid will be camped out at the Century Club for the autumn/winter 2017 instalment of the Grooming Room. In between catwalk shows and presentations, we’ll be at Soho’s most exclusive members’ club, where a dedicated refuge will be set up for downtime indulgence.
Along with celebrities, VIPs and influencers, we’ll be relaxing in the expertly curated space, taking advantage of the full suite of complimentary services: hair styling, wet shaves, beard styling, eyebrow shaping, manicures and more. There will also be plenty of new menswear and accessories brands to explore.
We’ll be getting tipsy at the daily cocktail parties and drunk on free WiFi as we file our runway reports from absolute comfort; and to top it all off, a line-up of celebrity DJs from Hoxton Radio will be spinning tunes all day everyday and broadcasting their radio shows live, which means it’s more than likely that we’ll end up on-air.
To kick it all off, we’ll be holding a star-studded rooftop launch party, at Century Club of course, to celebrate the Grooming Room and to usher in the new issue of Candid Magazine – The Art Issue, starring Hollywood actor, Alex Wolff.
8 & 9 January 2017, 11am – 7pm
Rooftop party on 7 January, 8pm – 10pm
Hailed as London’s ‘best kept secret,’ the Century Club is a multi-level private members’ space, decorated in Prohibition style and hidden behind a discreet door on Shaftesbury Avenue. Since its opening in 2001, it has welcomed a select membership base of movers and shakers from arts, media and entertainment. Cocktails, gourmet gastronomy and a chic setting are what have solidified Century as a haven for the fashion crowd.
Partners include Candid Magazine, ChinUp, CÎROC, Cornerstone, FARBLACK Ltd., Forward PR, Hoxton Radio, SASSOON and The Industry.
For more information about becoming a partner of the Grooming Room in January, contact: [email protected].
Words by Rose Stewart
All photographs by Ricky Darko, Stephanie Matti and Jordan Wharf-Young
Grooming Room is a registered trade mark of FARBLACK Ltd.